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Transform Your Business: Boost Efficiency with Automation and AI

June 12, 2024

Embracing Automation and AI in the Technology Industry

As part of our ambitious brand voice, we are deeply engaged in all things automation and AI. While there is an abundance of information about AI, our focus is on automation—a broader concept that leverages AI but extends far beyond it.

Before we dive deeper, we also understand the hesitations in moving toward a more automated, AI-driven world. There’s fear that it will take away jobs that people need to maintain a living. It’s also just a little bit scary what our computers are capable of doing these days. More and more everyday, it seems like we’re moving away from human-based design and going to computer-generated design.

While we understand that fear very much, we have seen such a huge improvement in our workflows here at JnM Web Creations from various automations and AI. We used AI to help us fine-tune this blog, but we still took the time to write it so that it sounded like us.

Automation and AI are simply just additional tools to add more efficiency to your life and your business. Instead of fearing it, make a conscious choice to embrace it and let it help you!

What is Automation?

Before diving into specifics, let’s clarify what automation is. Automation involves creating automatic performance of tasks with specific and unchanging workflows. If your job involves repetitive and tedious processes, automation can help. Automating these tasks allows the workflows to happen automatically, freeing you from repetitive work. Various platforms exist today to facilitate workflow automation.

A Real-Time Example of Automation

Zapier is one of the most well-known automation software platforms. For example, with Zapier, you can automatically add a contact to your email marketing platform, such as MailChimp or Constant Contact, when someone clicks a button on your contact page. Without automation, you would manually add the email address to your email marketing platform. Automation handles this for you, saving time and reducing manual effort.

Types of Automations

Automation has permeated many aspects of our lives and industries. The industrial revolution introduced automation with robotics and machines building items like vehicle parts, which were once crafted by human hands. Examples of everyday automation include:

  • Smart Devices: Thermostats maintain home temperatures automatically.

  • Apps: Automated bill payments from your bank account.

  • Phone Backups: Automatically backing up photos daily.

Automations surround us daily, often unnoticed, but always leads to improved efficiency in your everyday life.

Why Automate?

  • Save Time: Automation reduces the time spent on repetitive tasks, allowing you to focus on what you love about your business.

  • Reduce Human Error: Automate tedious tasks to improve accuracy and reduce mistakes.

  • Scale Your Business: Freeing up time allows you to focus on growth.

  • Improve Customer Experience: Consistent and streamlined processes build trust and enhance customer service.

What to Automate?

  • Social Media: Use tools like Social Bee or Hootsuite to post across multiple platforms automatically. Automate follower interactions, data collection, and more.

  • Emails: Automate repetitive email tasks using email marketing programs.

  • Lead Generation: Automate messaging on social platforms to start conversations that could lead to business opportunities.

  • Data Connections: Integrate online programs to share data seamlessly.

  • Content Transformation: Convert existing content, such as YouTube videos, into blog posts automatically.

These are just a few options available to you to automate in your business, and there is still so much more!

Office with futuristic technology, including holographic screens and a humanoid robot doing automation, with people working at computer stations engaged in various tasks, seamlessly enhanced by automation.


How to Automate?


Many automation tools are available, from Zapier to Hootsuite, and built-in automation features in programs like MailChimp and Constant Contact. Robotic Process Automation (RPA) programs, like ZeroWork, offer no-code platforms to automate digital interactions, making it easier to streamline various business processes.

ZeroWork is the easiest, most straightforward automation platform of its kind we’ve ever used. It is very versatile, and has a lot of features while still being simple to use. We love it so much, we created Automators Anonymous, a place where business owners and/or managers can purchase already made automations that can then be customized to their business needs.

Is Automation for You?

Automation and AI can be valuable tools for business owners to leverage time and focus on what really matters to you and your customers. Consider the time investment for building an automation versus the time it saves. Effective automation should provide a good return on investment. If creating automations seems daunting, we offer services to help customize and streamline your processes.

Contact Us

Reach out to us to discuss how we can help you automate your day-to-day tasks and improve your business efficiency!

About Megan Collier


Hey there! I'm Megan, one of the owners of JnM Web Creations! I love to share information with you about how to find your business's voice, how to find your ideal clients, how to talk to your ideal clients, and then how to get them to your business! I also dabble a bit in some basic SEO knowledge. I really dislike cleaning, but I really enjoy writing, reading, hanging out with Josh, creating with Josh, and spending as much time with our precious babies as I can! Follow us on social media, and you're bound to see the kiddos pop up from time to time. :)


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